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Upcoming Event : Developing a Chinese Approach to Public Diplomacy
EVENT DETAILS
DATE Thursday, October 16, 2014
TIME 10:00 a.m. to 12:00 p.m. HKT (UTC +8)
LOCATION Carnegie–Tsinghua Center for Global Policy
LANGUAGE English
MODERATOR Pang Xun
SPEAKER Ingrid d’Hooghe
CONTACT Xiaojiao Li
+86 01 82150178 ext 803| xli@ceip.org
REGISTER TO ATTEND
As China’s economy has grown, the country’s cultural impact on the world has also expanded. Beijing’s recent soft power initiatives include broadening the size of Chinese state media’s overseas audience, increasing the worldwide number of Confucius Institutes to 1,000 by 2020, and bidding to host the 2022 Winter Olympics. Through these efforts, China is seeking to refine its global image and establish the country as a key driver of cultural and social trends. How successful has this approach been for enhancing China’s reputation around the world and what remains to be done?